Why do Chinese phone companies launch new brands?
If you are a follower of new smartphones and evolution, you may have noticed that a group of Chinese companies known as Huawei, Oppo and Xiaomi owns other subsidiaries such as Honor, realme and pocophone, as well as the world-famous company OnePlus is a subsidiary of Oppo, what is the reason why all These companies are setting up other subsidiaries in the same field, which is the smart phone industry, this is what we will know in this post continued with me.
All of this started with the emergence of the company Xiwami in 2011, where it was the first Chinese company to appear on the Internet and produce a phone with good features and a reasonable price.Instead of wasting money in advertising, only some cheap advertising in the Internet to reduce the price of the phone, of course will not remain Huawei and Oppo Watching Xiaomi grow alone, OPPO produced OnePlus and Huawei established Honor, and the phones of these companies were getting the new features available in the phones of the parent company after a long time because the price is expensive at the beginning and these companies were trying Provide phones at a good price. The Huawei and Oppo plan succeeded as it became the sale of large quantities of phones produced by the parent company and its subsidiary, but Xiaomi experienced a significant loss as described in the statement because it depends on selling only on the Internet:
After a long time, Xiaomi decided to produce a new phone with great features and the name of a new company, pocophone, because it wanted to sell it only on the Internet to compete with OnePlus, which has become selling phones at a fairly high price, here OPPO also decided to create a new company that produces phones With good features and lower prices, Realme has achieved success, profits and significant growth recently reaching more than 808 percent.
For more details on this topic I invite you to watch this video, a pleasant watch:
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